The filming spanned various driving scenarios, from congested urban streets to highway driving, emphasizing Mobileye's capabilities. It also includes screen captures of the software technology and executive interviews further demonstrating Mobileye's innovation and an informative breakdown of the company’s value proposition by its powerful executives.
Post Production
The post-production stage in Los Angeles involved the meticulous creation of customized graphics, captivating visual enhancements through VFX, exacting audio refinement, and the careful selection of music. These elements delivered a captivating experience, allowing viewers to immerse themselves from a different perspective.
Results
Mobileye experienced a remarkable 37% increase in market debut.
Collaborators
Mobileye's roadshow film was developed and produced in collaboration with Superlative's S1 Division, joint lead book-running managers Morgan Stanley and Goldman Sachs, and Intel Corporation.
Global Filming Locations
Primary filming occurred in Tel Aviv, Jerusalem, Silicon Valley, and New York, with supplementary production in Germany and Japan, reflecting Mobileye's global presence.
Customer Testimonials
The video features three top-level customer testimonials, including the CEOs of Ford Motor Company, Volkswagen, and Sixt SE, all of whom endorsed Mobileye's technology and its impact on road safety.
MOBILEYE
Introduction
Mobileye, a leader in driver assistance technologies and autonomous driving, embarked on a mission to showcase its innovations, build connections with customers, and communicate the importance of safe driving.